Description

MMU02 Limited Ceramic Edition

Matcha is an infinitely precious material, and as such deserves to be stored in a beautiful way. We pay homage to the purity of material with a first Limited Edition Ceramic, an everyday celebration of matcha as a modern life ritual!

Contents:

• MMU02, 30g Matcha Green Tea
• The Material Matcha “Zine”
• Limited Ceramic Vessel

When conceiving MMU02 we chose to go in the direction of extreme smoothness and balance: Okumidori’s roundness and moderation had to perfectly complement the depth and flamboyance of “shaded” tea favorite, Uji’s very own Samidori variety. The result is a fruity, smooth and all round balanced blend.

• Flavor: Fruity, Balanced, Round

• Texture: Round

• Umami: Sweet Umami

Material Matcha Uji (MMU) produces insanely good Matcha Green Tea.

We collaborate with traditional tea-masters, use ancient blending techniques and the highest quality tea leaves from Uji, in order to create the most exclusive blends of matcha ever offered to the world.

• Handmade, craft matcha green tea from Uji, Kyoto.
• Tea leaves from the first harvest only (we select the top 2 or 3 leaves of each stem).
• Traditional straw-shading to boost taste naturally.
• Expert blending to reach maximum flavor profiles.

 

We conceived 3 matcha blends with very distinct flavor profiles. They are each made of several green tea varieties, and blended according to our (secret) ratios.

• MMU01: Sharp blend of Okumidori, Zairai, Samidori and Yabukita.
• MMU02: Smooth blend of Samidori and Okumidori.
• MMU03: Full bodied blend of Samidori and Gokou.

 

Take a look at our story, our impact on Uji tea-farming, and how we became the most funded drink on Kickstarter!

https://vimeo.com/229977133

At MMU we see matcha as a pure, un-compromised green material; a substance not unlike water, gold, mercury, or precious stone.

We craft the highest quality matcha in the world with a simple & radical idea: aim for purity, and exert the most demanding taste-making skills.

Our teas are one-of-a-kind, and extremely rare: less than 100kg are produced every year.

Making high grade matcha is no walk in the park! We are lucky to enjoy the many exceptional conditions of the fabulous Uji Terroir.

But then, matcha does not craft itself: we craft our tea both in complete respect of the ancestral Uji traditions, as well as through rigorous experimentations in blending and grinding.

Read about Uji’s Terroir and How we Craft Matcha

Through our vessels, objects and ceramics we reinvent the ritual of tea ceremony, paying homage to Japanese minimalism: leave traditions, start anew.

Who Are We?

Material Matcha Uji 宇治 is the story of two friends: Morgan & Etienne, who went on a quest for purity. Living in Japan for years, they completely let go and embarked on a journey to find, salvage and re-create the rarest tea making techniques.

Material Matcha Uji 宇治 was funded and initiated via a massively successful Kickstarter campaign raising $130,000 from an initial $10,000 goal, becoming the most funded pure “Drink” project ever!

Read our Story

Wondering how to make a great cup of matcha? Easy! Watch this simple How-to video and get ready in seconds:

 

We are incredibly honored to have won a  The Dieline Awards 2018 for the design of our products! (Category: Non-Alcoholic Beverages)

 

Each element in our matcha products is developed with strict attention to material:

Our matcha is held in pristine mylar packs, echoing the powder’s refined perfection, and a ceramic vessel celebrating minimalism is used for storage.

A tiny print shop was commissioned to print and produce zines on old thermal based photocopy machines, for maximum toner coverage.

 

Some expert endorsements of our matcha green tea:

 

|

CONTACT

Feel free to contact us by email about any enquiries about Material Matcha Uji 宇治

sales@materialmatcha.com